When you have been questioning what it’s wish to work with Julia Chanteray, both on Outstanding or as a one-to-one shopper, learn or watch this interview with Jo Lilford. Right here, Jo talks to Jane de Vos concerning the optimistic impression it’s had on her enterprise by working with Julia.
You’ll be able to watch the total video or learn the interview beneath.
Hello Jo, please introduce your self and your enterprise
I’m Jo Lilford and I’m an MD of a small specialist branding consultancy referred to as Run, Leap, Fly Restricted.
We assist companies to inform their story in the absolute best means. So, we don’t take care of the visible a part of a model, it’s a bit extra area of interest than that. It’s about the best way an organisation communicates throughout all of their touchpoints.
How did you discover out about Julia?
After I first met Julia, I used to be launched to her by a peer within the trade that I’ve a number of respect for.
On the time, I had an excessive amount of work on. I used to be working flat out and stressing myself into an early grave, too.
How has Julia helped your enterprise?
Julia has efficiently managed to get me to step again and take , lengthy, arduous take a look at the best way that I used to be working and operating my enterprise. I used to be saying ‘sure’ to a number of work as a result of I used to be afraid of turning away revenue.
That was actually large for me, studying extra about what it’s that I need for my enterprise. And the standard of the work I’ve had since working with Julia has improved a hundredfold. This has been a big effect for me.
What has been your ‘can’t stay with out’ enchancment?
My ‘can’t stay with out’ enchancment appear stupidly apparent however by no means actually occurred to me. And it was that I used to be working flat out with a lot of work that I didn’t need. Julia stated: “you’re not charging sufficient”.
I’ve a number of Worldwide Director stage expertise however was considering, “author’s cost X quantity so I must be on a par with them.” However what I do is extra administration consultancy writing. Julia made me realise the worth of what I provide.
Julia stated ‘attempt doubling your value and see what occurs.’ And what occurred was the sort of work I didn’t wish to do fell away instantly. The individuals who see the worth in what I provide caught with me and I’ve carried on attracting purchasers of that kind.
I’m now working half the quantity as earlier than. I used to be working seven days every week, now I’m all the way down to five-ish. It means I’ve acquired my household life again and that’s made a large distinction.
Think about you’re speaking to a good friend about enterprise teaching and Julia, what would you say about it?
I believe probably the most great factor for me is I’ve had just a few coaches throughout my profession. And a number of them have been very ‘temper board and aspirational’, however not in a means that resonates with me. What I really like about Julia is she offers sensible, tangible recommendation that I can implement, fine-tune and implement once more.
Julia is a really hands-on, sensible particular person and that basically works for me. I need actual instruments that I can apply instantly to my enterprise.
What’s the one factor that you’d do in a different way?
The one I might do in a different way if I had been in her place, is I saved shedding the Zoom hyperlink. So, earlier than each session, I might ship it out once more.
And he or she despatched me a unbelievable guide on pricing however I can’t learn it digitally as I don’t learn effectively off the display screen and it’s too unwieldy to print out.
Julia has made certain Sweetspot pricing is on the market on paperback from Amazon however is glad you’re discovered it useful for your enterprise.
E book your Espresso and Cake with Julia
Discover out extra about working with Julia and guide your digital espresso and cake right here.